# Pages for every city and state your US business serves

> Pages for every service, city and state you serve in the US, priced in dollars, written to FTC truth-in-advertising standards, with enquiries kept 90 days.

American searches are local to the city, the county and often the zip code. We build a factual page for each of your services in each place you serve, in American English, with prices in dollars and a call button that reaches you.

## How Americans search for a local service

In the US the place is usually a city, often with the state added: "roof repair Austin TX", "home care Phoenix", "tour operator Denver". Metro areas span many cities and several counties, so a business in one suburb competes in a dozen nearby ones. Service areas follow cities, counties and zip codes, and pages should follow the way you price and dispatch.

Pages for US clients are written in American English (zip code, ER, color), with US date formats. The rest of this site uses British spelling because that is how we write; your pages use your customers' spelling.

## What we multiply your pages by

| Unit | Example search | When it earns a page |
| --- | --- | --- |
| Service | furnace replacement | Always: one page per thing you sell |
| City | plumber Plano TX | When you serve it and can say how |
| County | septic service Lake County | For spread-out rural service areas |
| Zip code | same-day appliance repair 60614 | When response time or price changes by zip |
| State | licensed home care agency in Arizona | When licences or rules differ by state |

## Dollars, sales tax and quotes

Prices are shown in US dollars exactly as your price list states them: a fixed price, a starting price, or "call for a quote", with sales tax handled the way you already quote it. Change a number in your Google Sheet and the pages update within a day. Our own plans are priced in dollars for US clients.

## Truth in advertising and enquiry data

The Federal Trade Commission's standard is that advertising claims must be truthful, not deceptive or unfair, and backed by evidence, and it has rules on reviews and testimonials. Our pages state facts from your data and cite their sources, so there is nothing to substantiate beyond your own price list and the public sources we name.

The US has no single federal privacy law that covers every business. Several states have their own; California's Consumer Privacy Act of 2018, amended by the California Privacy Rights Act (Proposition 24), applies to businesses that meet its thresholds. Whatever applies to you, we keep enquiry data minimal: stored encrypted, delivered within minutes and deleted from our system after 90 days.

| Area | What applies | How the pages handle it |
| --- | --- | --- |
| Advertising claims | FTC Act and FTC guidance | Facts and cited sources, no unsupported claims |
| Reviews and testimonials | FTC Consumer Reviews and Testimonials Rule | We don't put testimonials on generated pages |
| Enquiry data | State laws such as California's CCPA/CPRA | Encrypted, minimal, purged after 90 days |
| Licensed trades and health | State licensing boards | A named professional approves before publishing |

## Working across the time difference

Nairobi is seven to eleven hours ahead of the continental US, depending on the coast and the season. In practice that means your pages are updated while you sleep: change a price in the evening and the pages show it by morning. Review links arrive by email, your IT adds one DNS record, and the report lands on the 3rd of each month. We have no US office.

## Questions

### Will the pages use American spelling?

Yes. Pages for US clients use American spelling, terms such as zip code, and US date and number formats.

### Can you handle many cities across several states?

Yes. The plans scale to 1,000 pages, which covers most multi-state service areas. We only publish a city page where your data says something true about that city.

### Do you follow FTC rules on reviews?

Generated pages don't carry testimonials or reviews at all. They state facts from your data and cite their sources.

### Does the time difference slow things down?

Rarely. Almost everything is asynchronous: review links by email, a sheet you edit, a monthly report. A first call is arranged at a time that suits you.

### Can you guarantee rankings?

No one honest can. We guarantee the work and report the real numbers each month: calls, enquiries and the searches that brought them.

## Related

- [Programmatic SEO in Canada](https://www.searchlode.com/locations/canada)
- [Programmatic SEO](https://www.searchlode.com/services/programmatic-seo)
- [Home services and trades](https://www.searchlode.com/industries/home-services-trades)
- [Enquiries and reporting](https://www.searchlode.com/services/enquiries-and-reporting)

See your first US pages: Tell us your services and the cities you serve, and we will build a few free sample pages from your own data. [Contact Searchlode](https://www.searchlode.com/contact)

Canonical: https://www.searchlode.com/locations/united-states
